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Data Insights

Two article pages with AD blocks, each showing Page RPM and total revenue figures

Find out exactly which articles or authors are bringing you the most revenue - so you can focus on the most lucrative content.

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Data-driven decision

Utilize data analytics to optimize content, advertising, and user engagement.

Improve content strategy

Refine content based on data insights, tailoring it to audience preferences and high-performing topics.

Optimize ad density

Adjust ad placement and marketing strategies based on data analytics to maximize results.

Assess traffic sources

Examine traffic origins, distribute resources strategically, and adapt marketing strategies to maximize ad effectiveness.

Pinpoint opportunities for revenue growth

As well as seeing at a glance your earnings for each page on your site, you can check advertising revenue by:

Author
Category
Page URL
Advertiser
Device
Geography

You can even set up your own custom groups for comparison – to test the impact of new features or site changes on your earnings.

Dashboard table showing Page URL, Page views, Page RPM and Earnings for three articles

Easy Data Comparison

Clickio Data Insights shows key metrics such as Page Views, Page RPM and Earnings for each individual page on your site - in one easy-to-read dashboard.

Improve Revenue and User Experience

By monitoring and optimizing such metrics as Page RPM and Impressions per Page, ensure the perfect ad density to balance revenue and user experience.

Clickio Reports dashboard with a Page RPM of $5.80 highlighted on a trend chart

Comply with Google Discover and Google News

Monitor compliance with Google Transparency requirements. Make sure all articles contain the correct author information, which is a mandatory requirement under the Google News and Google Discover transparency policies.

Google News Google Discover Google verified
Google News app on a phone showing a technology story Google search on a phone showing a Discover story
Clickio Categories dashboard with a Copy URL tooltip showing Successfully copied

Empower your team

Data Insights reports are fast, fully customizable and easy to use. Share your reports in one click to guarantee optimal team productivity.